September sparks the global conversation on climate action, with Climate Week NYC 2024 at the heart of it. This month, we’re shining a light on impactful climate solutions, from reshaping cultural norms to leveraging the power of media, innovation, and personalization to drive real-world progress.
At +Media, we aim to transform these vital climate conversations into measurable action. Dive in to explore how breaking normative bubbles can accelerate climate progress, how social impact films continue to lead the charge for sustainable funding, and what’s in store for Climate Week and beyond.
One of the most powerful drivers of climate action is social proof. In the article "To Make Progress on Climate Action, Pop Normative Bubbles," research shows that the strongest predictor of whether someone will take meaningful climate action is their belief that others are already doing the same.
At +Media, we harness the power of social proof through our +Impact Hub. We help brands leverage the influence of collective behavior by showcasing and encouraging real-world participation in climate solutions. By making visible, trackable actions part of the narrative, we empower audiences to join the movement, accelerating climate action on a measurable scale.
In our latest blog post, we explore how social impact films are not only telling important stories but also proving their worth through measurable outcomes. With the right strategies, films can be powerful tools for foundations, brands and creative agencies to activate climate-conscious audiences and drive direct action.
Explore the future of circular fashion at the Fusion Fashion Tech Summit during Climate Week NYC. On September 23rd, Julie Davitz will join “The Eternal Runway” panel to discuss tech-driven circularity and how the fashion industry can reduce its environmental footprint.
As we embark on this critical month of climate conversations, now is the time to turn awareness into tangible outcomes. The +Media team is here to support you in transforming climate-related content and campaigns into measurable action and lasting change.
Let’s make Climate Week NYC 2024 a turning point for collective climate solutions.
Contact us to learn how we can help you drive impact.