Case Study: How +Media Increased WBCSD's Engagement During (And After) An Event

Summary:

  • Bark Media enlisted +Media to activate and measure audience engagement during (and after) the World Business Council for Sustainable Development (WBCSD) session in GreenBiz 23
  • +Media’s impact plug-in bridged the gap between interest and action, seamlessly bringing WBCSD’s session attendees to a +Hub of solutions that generate a positive impact, all with a single click
  • In the two months since the event, WBCSD has gained 900 additional users of its +Impact Hub and increased its average and top engagement rates to 17% and 31%, respectively
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2022 +Impact Wrap-up

 
I would like to personally thank you for embarking on the path to greater impact with +Media. We've been on a remarkable journey this year. +Media has amplified the impact of media, events, and brands beyond expectations — from facilitating female empowerment through financial literacy to connecting viewers with renewable energy solutions and encouraging better impact investing and sustainable development practices.
 
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How Capital Can Save Our Climate

 

It’s Climate Week in New York City, one of the largest climate action events in the world. Climate action requires transforming traditional systems, like financial markets. I spoke with ESG investment guru Jeff Gitterman about the potential of sustainable investing to foster climate resilience.

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