+Impact Insights

As we wind down 2023, we are grateful for and proud of the accomplishments of our small but mighty startup. This was a tricky year for those of us in the impact world, as the complexities of a polarized political environment caused backlash against everything from ESG investing to “woke culture.” Yet, as we are discovering and discussing amid this year’s COP28 in Dubai, our world is on the brink of climate catastrophe. Supporting not just good intentions but real action and data around climate and the UN SDGs is more important today than ever. 

It’s Climate Week in New York City, one of the largest climate action events in the world. Climate action requires transforming traditional systems, like financial markets. I spoke with ESG investment guru Jeff Gitterman about the potential of sustainable investing to foster climate resilience.

In the midst of raising awareness for a cause, do you ever stop and wonder if your efforts are actually helping? There are many powerful tools for inspiring change, but how effective are purpose-driven campaigns in reality?

As more and more companies prioritize social impact in their actions, it becomes increasingly necessary that we understand how much good we’re really doing.

How can businesses and business professionals best work toward making the world a better place? This was one of the biggest questions I sought to answer when I founded +Media.